Privacy, Security and Legacy
Losing access to a social media account not only is terrifying to your organization, but it could also mean that someone could go rogue and start posting on your organization’s behalf.
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Use a secure password service like LastPass to manage accounts, generate passwords and manage team access.
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Use two-factor authentication on your accounts.
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Routinely update passwords (which can also help trim access from people).
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Use a service like Hootsuite so you don’t have to share account passwords to share the workload.
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Have a plan for passing down account access when a student or employee moves on.
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Immediately remove students and employees as administrators from accounts when they move on. Update passwords at this time.
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Save ALL account information (email, phone, password) in a secure password service (can be added as a record or note within the service).
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Do not use dummy social media accounts. Platforms like Twitter and Facebook are automatically closing accounts they suspect as dummy accounts, resulting in folks getting locked out of your account.